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The revised programme is structured around three membership levels: Green, Gold and Reserve.
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Following the acquisition, the food service operator also relaunched the brand as Order With Flavor.
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Since 2012, Bridg has helped grocers, convenience stores and QSRs link in-store purchases to privacy compliant customer profiles.
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The expansion plan covers entry into ten additional US states, as well as new locations in Canadian provinces.
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The new site at the Pyramid Food Court in EGL Business Park, Bengaluru, marks the brand’s third location in the country.
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Chris Tarrant will remain at Sweetgreen until the end of January to support the transition of his responsibilities.
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Loft operates at nine locations, all of them in Novi Sad, Serbia's second-largest city.
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