International cuisine was one of the cuisine types in the Ukraine, along with Italian and American cuisines, according to GlobalData’s menu intelligence database. In its menu analysis of International cuisine in the Ukraine report, GlobalData analyses 1,313 menu items in the Ukraine and provides an overview of the cuisines available across the foodservice channel in the Ukraine. According to the report, International cuisine makes up 8% of all restaurant types in the Ukraine. Buy the report here.
Cheese was found to be the most-used ingredient in International cuisine featuring in 23% of menu items, followed by vegetables and fruit. Salad vegetables and fish & seafood were also significant ingredients.
An analysis of the annual price change between 2022 and 2023 indicates that the average menu prices in the International cuisine remained flat. As on-premises dining gains momentum following the COVID-19 pandemic, the International cuisine in the Ukraine is expected to experience overall growth.
Different cuisines exhibited mixed price movements within the Ukraine foodservice market between 2022 and 2023. Of all the cuisines, American cuisine exhibited highest price increase, while Middle Eastern cuisine experienced a maximum price decrease.
An in-depth analysis of International cuisine price trend by location reveals consumption trends of each region. The graph below represents the change in International cuisine menu prices during 2021-2023 across the top five locations. As seen below, International cuisine menu items in odessa(Ukraine) became more affordable as compared to kyiv and lviv.
While consumers become more price conscious, operators too, look for ways to optimize their costs to retain margin and market share. In the Ukrainian market, restaurant operators rely on innovation as a crucial tactic to appeal to customers as well as optimize costs. As increasing number of consumers seek novel experiences, foodservice operators must continuously innovate their menu choices, providing superior taste and quality along with a diverse selection of dishes. Operators should highlight the distinctive tastes and flavors of their food and beverage offerings in a convenient format to enhance customer engagement.
To further understand and explore GlobalData’s insight into the Ukraine cuisine menu, buy the report here.