Saudi Arabia-based foodtech start-up Calo has secured $39m in a Series B extension round, aimed at supporting its worldwide expansion and AI-powered personalisation capabilities.
The round was headed by AlJazira Capital and brings the company’s total Series B investment to $64m. This was preceded by an initial $25m tranche in December 2024.
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The extension round saw the return of current investors such as Nuwa Capital, who led the initial tranche, along with Khwarizmi Ventures, STV and Al Faisaliah Group. Newcomer Oraseya Capital also participated in the round.
Calo noted that investor interest led to the round being “oversubscribed”, surpassing the initial $50m target.
It is aimed at broadening the product portfolio and integrating recently acquired UK businesses.
Described as a direct-to-consumer foodtech business, Calo offers a personalised meal subscription service.
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By GlobalDataThe company acquired UK-based meal subscription brands Fresh Fitness Food and Detox Kitchen in the first half of 2025 and has now integrated them into its platform.
In the same period, Calo recorded 50% year-on-year growth, propelled by performance in markets such as Saudi Arabia, Kuwait and the United Arab Emirates.
The company has focused on localising operations by appointing general managers in each market.
Caroline Hazlehurst was appointed by Calo as chief operating officer, and John Noja as chief of staff, bringing his experience from Talabat’s quick commerce unit.
Calo currently has operations in more than ten physical regions across the Gulf Cooperation Council area, alongside hospital-based outlets, and plans to continue opening new sites every quarter.
Calo’s offerings include “macro personalisation” tailored for athletes, “premium Chef’s Picks” meals, and an expanded range of “clean-eating” options.
The company is also transitioning into on-demand delivery and preparing to introduce its own line of “healthy” consumer packaged goods (CPG) products.
It is also trialling Calo Black, a private chef experience powered by AI. This service utilises large language models to understand the preferences of customers through natural conversation and create customised menus daily.
Calo CEO and co-founder was quoted by Zawya: “We are humbled by the tremendous interest we’ve seen from both existing and new investors to double down on Calo.
“Being vertically integrated with the mission of “Making Healthy Easy” gives us an edge to develop and scale world-class experiences not just regionally, but also globally.”
Calo is on a trajectory for a planned initial public offering in Saudi Arabia.
