Homegrown Indian-Chinese quick-service restaurant (QSR) chain Chinese Wok plans to expand to 500 outlets by the financial year 2027.
Having opened 60 stores in 2024/25, the chain currently operates more than 240 stores across 35 cities.
Founded in 2015, Chinese Wok has established itself in the local Chinese food category in India.
The brand has successfully translated consumer insights into impactful decisions, including menu innovation and regional expansion.
It recently expanded into East India and continues to strengthen its presence in Tier 2 and Tier 3 markets, alongside major metros.
Chinese Wok’s growth reflects a broader trend in India’s food industry, with a rising demand for culturally familiar yet globally accessible formats.
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By GlobalDataAccording to the brand, in South India, new offerings such as Kurkure Momo and Chowmein have been well-received, prompting expansion plans in cities such as Vijayawada, Vizag and Guntur, as reported by Telangana Today.
Lenexis Foodworks founder and director Aayush Madhusudan Agrawal stated, “This milestone isn’t just about numbers, it’s about proving that a home-grown brand, built on cultural insight and quality obsession, can lead the way in India’s competitive QSR landscape and set benchmarks for Indian QSR brands globally.”
Lenexis Foodworks is the parent company of Chinese Wok. It also operates other brands such as The Momo Co and Big Bowl.
To commemorate its tenth anniversary, Chinese Wok recently introduced a special emblem symbolising its growth and commitment to redefining “desi” (local) Chinese cuisine. The new visual identity will feature across stores, packaging and digital platforms during the anniversary campaign.
The chain has launched a series of consumer-driven activations under the theme “Celebrating 10 Woktastic Years.” These include limited-edition offers, exclusive food films, social media contests and in-store celebrations.
