Z Capital Group affiliate FM Restaurants has confirmed the acquisition of certain assets of US chain Real Mex Restaurants via a court-supervised auction.

The company will also change the Real Mex Restaurants brand identity to Xperience XRG Restaurant Group.

Chief executive officer Randy Sharpe and chief financial officer Ned Algeo are now leading the rebranded business.

Sharpe said: “We are pleased to complete this acquisition and announce our new brand identity as we focus on our strategic growth priorities driven by best-in-class operational and organisational efficiencies.

“The rebranding of the company to Xperience XRG speaks to an unfettered focus on the highest standards of everything that goes into the guest experience.”

“These are strong brands with loyal customers, supporting thousands of jobs in the communities we serve. As the restaurant industry evolves, we are confident that Xperience XRG is well-positioned to capitalise on its hospitality-focused culture and continue providing guests with an unparalleled dining experience and innovative menu offerings.”

In August, Real Mex signed the deal and voluntarily filed for bankruptcy under Chapter 11 of the US Bankruptcy Code for the District of Delaware to support the sale process.

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.

Z Capital Group announced that it will offer $5.5m in debtor-in-possession financing to ensure an efficient bankruptcy and sale process, along with co-owner Tennenbaum Capital Partners.

Z Capital senior managing director Rahul Sawhney said: “The rebranding of the company to Xperience XRG speaks to an unfettered focus on the highest standards of everything that goes into the guest experience, including high-quality food and drinks, an inviting ambience and tremendous service.”

Xperience XRG currently operates various casual and fine dining brands such as Acapulco, Chevys Fresh Mex, El Torito, El Torito Grill, Las Brisas, Pink Taco and Sinigual.