15 December 2025
15 December 2025
The companies argue that upfront tipping will reduce affordability for consumers, particularly amid cost-of-living pressures.
The chain is forecasting a further 350 to 370 openings in 2026, including 10 to 15 international partner-operated sites.
The restaurant uses a walk-up design for dense urban areas where space is limited and footfall is high.
The expansion comes as Burger King UK secured funding from its private equity owner Bridgepoint.
Smart Passes is designed for mobile-first customers and helps restaurant operators run loyalty via Apple and Google wallets.
The integration allows restaurant operators using both services to route incoming calls to Maple’s AI-driven voice assistant.
The brand’s owner, V3 Gourmet, has chosen Tokyo’s Ginza district for the debut site.
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