Burger King pilots AI chatbot in employee headsets
The brand is currently testing AI-powered drive-through technology in less than 100 locations.
27 February 2026
27 February 2026
The brand is currently testing AI-powered drive-through technology in less than 100 locations.
The restaurant chain will move its ordering, kitchen execution, operational messaging and menu management onto Qu’s platform.
The combined company is expected to generate around $110m in annual revenue.
The company’s global system-wide restaurant sales in Q4 2025 dropped 1% to $1.23bn.
The company plans to carry out an orderly closure in Qatar, Singapore, Japan and Uzbekistan.
The move comes as the company remains under financial strain, with sales weakening and several franchisees filing for bankruptcy.
Eight businesses, controlling or franchising 18 prominent chains, have left the Better Chicken Commitment pledge.
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