American cuisine was the popular cuisine type in Israel, constituting majority share by the number of restaurants, followed by International and Italian cuisines, according to GlobalData’s menu intelligence database. In its menu analysis of American cuisine in Israel report, GlobalData analyses 80,524 menu items in Israel and provides an overview of the cuisines available across the foodservice channel in Israel. According to the report, American cuisine makes up 37% of all restaurant types in Israel. Buy the report here.
Vegetables was found to be the most-used ingredient in American cuisine featuring in 16% of menu items, followed by salad vegetables and fruit. Chicken and herbs, spices & seasonings were also significant ingredients.
An analysis of the annual price change between 2023 and H1 2024 indicates that the average menu prices in the American cuisine have dropped by 0.03%. As on-premises dining gains momentum following the COVID-19 pandemic, the American cuisine in Israel is expected to experience overall growth.
Different cuisines exhibited mixed price movements within Israel foodservice market between 2023 and H1 2024. Of all the cuisines, Japanese cuisine exhibited highest price increase, while Greek cuisine experienced a maximum price decrease.
An in-depth analysis of American cuisine price trend by location reveals consumption trends of each region. The graph below represents the change in American cuisine menu prices during 2022-2024 across the top five locations. As seen below, American cuisine menu items in Ramat Gan became more affordable as compared to Tel Aviv North and Rishon Lezion.
While consumers become more price conscious, operators too, look for ways to optimize their costs to retain margin and market share. In the Israeli market, restaurant operators rely on innovation as a crucial tactic to appeal to customers as well as optimize costs. As increasing number of consumers seek novel experiences, foodservice operators must continuously innovate their menu choices, providing superior taste and quality along with a diverse selection of dishes. Operators should highlight the distinctive tastes and flavors of their food and beverage offerings in a convenient format to enhance customer engagement.
To further understand and explore GlobalData’s insight into Israel cuisine menu, buy the report here.
Data Insights
From
The gold standard of business intelligence.
Blending expert knowledge with cutting-edge technology, GlobalData’s unrivalled proprietary data will enable you to decode what’s happening in your market. You can make better informed decisions and gain a future-proof advantage over your competitors.