Japanese cuisine was one of the cuisine types in Finland, along with Italian and American cuisines, according to GlobalData’s menu intelligence database. In its menu analysis of Japanese cuisine in Finland report, GlobalData analyses 13,993 menu items in Finland and provides an overview of the cuisines available across the foodservice channel in Finland. According to the report, Japanese cuisine makes up 6% of all restaurant types in Finland. Buy the report here.
Fish & seafood was found to be the most-used ingredient in Japanese cuisine featuring in 34% of menu items, followed by vegetables and salad vegetables. Chicken and noodle were also significant ingredients.
An analysis of the annual price change between 2022 and H1 2023 indicates that the average menu prices in the Japanese cuisine have risen by 1%. As on-premises dining gains momentum following the COVID-19 pandemic, the Japanese cuisine in Finland is expected to experience overall growth.
Different cuisines exhibited mixed price movements within Finland foodservice market between 2022 and H1 2023. Of all the cuisines, Finnish cuisine exhibited highest price increase, while Middle Eastern cuisine experienced a maximum price decrease.
An in-depth analysis of Japanese cuisine price trend by location reveals consumption trends of each region. The graph below represents the change in Japanese cuisine menu prices during 2021-H1 2023 across the top five locations. As seen below, Japanese cuisine menu items in Vantaa became more affordable as compared to Helsinki and Espoo.
While consumers become more price conscious, operators too, look for ways to optimize their costs to retain margin and market share. In the Finnish market, restaurant operators rely on innovation as a crucial tactic to appeal to customers as well as optimize costs. As increasing number of consumers seek novel experiences, foodservice operators must continuously innovate their menu choices, providing superior taste and quality along with a diverse selection of dishes. Operators should highlight the distinctive tastes and flavors of their food and beverage offerings in a convenient format to enhance customer engagement.
To further understand and explore GlobalData’s insight into Finland cuisine menu, buy the report here.