American restaurant chain Pizza Inn has unveiled a new concept designed to offer its customers a fast and casual experience when picking up their pizzas.
Known as Pizza Inn Express (PIE), the company’s new kiosk concept is intended for licensing to non-traditional locations such as convenience stores and airport or entertainment venues.
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The kiosks can be installed at a designated spot in the store or venue, allowing customers to easily order, pay and pick up their pizzas or pies.
Pizza Inn president Bob Bafundo said: “The PIE kiosk is attractive to non-traditional operators because it allows them to move quickly, be more nimble, and react to changes in customer traffic and facilities, all at a minimal investment.”
A subsidiary brand of Rave Restaurant Group, Pizza Inn is expected to operate its first prototypes of PIE kiosks within the next 90 days at undisclosed non-traditional locations.
Rave Restaurant Group CEO Scott Crane said: “Convenience stores are a $575bn industry with 70% of sales attributed to in-store purchases. This could be a game-changer for Pizza Inn as we tap into new markets and expansion opportunities for our flagship brand.
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By GlobalData“We’re already seeing great interest from existing and potential franchisees who see this model as a new way to serve customers the same iconic, quality pizza they have come to expect, but in a faster setting.”
Founded in 1958, Pizza Inn features traditional and specialty pizzas, as well as freshly made pasta, sandwiches and desserts.
