Marketing and commerce platform BentoBox has announced the launch of its new product, Pre-Order & Catering, for restaurants.

BentoBox’s new catering product helps restaurants streamline their operations and improve guest experiences while enhancing revenue generation.

Pre-Order & Catering brings online ordering to the catering business by providing restaurants with the first-party resources to capture advanced orders and turn pre-sell customers into repeat diners.

BentoBox co-founder and CEO Krystle Mobayeni said: “The end of the year is one of the busiest times for restaurants, due in large part to increased catering volume. BentoBox found that Q4 makes up 52% of the year’s total catering orders on average.

“After a tumultuous year of the Delta variant threatening the reopening progress and a hiring crisis impacting staff, restaurants are in need of a reliable and efficient way to drive revenue this holiday season. We’re excited to offer restaurants a Pre-Order & Catering solution that supports busy restaurant operations.”

BentoBox’s Pre-Order & Catering has been designed to streamline menu control, which enables restaurants to roll out their seasonal menus well in advance.

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The company claims that by using its product, restaurants will be able to send emails to their customers directly, inviting them to visit their site directly and keep 100% of revenue.

It features a user-friendly dashboard, that allows restaurants to manage incoming orders in real-time as well as automate payment and printing.

Furthermore, BentoBox’s Pre-Order & Catering product also improves the diner experience with a simple website interface.

Diners will be able to browse seasonal catering menus and customise their orders, all from the restaurant website.