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US-based juice bar Clean Juice has launched an app in collaboration with mobile food ordering and payments platform LevelUp.

Developed by LevelUp, the new app allows customers to browse menu items, customise drinks, pre-order, pay, earn loyalty points, and redeem rewards.

Menu options available on the new app include juices, smoothies, bowls, and snacks. It also offers various status levels for its loyalty programme such as green, black, gold, or platinum based on customer transactions.

“Our new app fully represents Clean Juice’s fast-growing, health-centric and innovative brand.”

Each status level offers lifestyle rewards customised to each individual user, including a free one-day cleanse, a gift card to Clean Juice, Stubhub and various hotels, and free fitness classes.

Clean Juice marketing vice-president Coby Kraft said: “Our new app fully represents Clean Juice’s fast-growing, health-centric and innovative brand.

“LevelUp has been an exceptional partner in crafting a custom digital experience, and they continue to innovate on new ways to engage our guests.

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“With this new app, we are now able to reward customers for their loyalty and turn new visitors into lifelong fans, which will only further our rapid growth.”

LevelUp client services director Emma Beckerle said: “It’s exciting to support a fast-growing brand like Clean Juice and help them get the most of their all-new digital engagement programme.

“Now they can create personalised experiences and drive deep connections with their customers. We look forward to leveraging data-driven insights to keep their customer experience personalised, even as the brand continues to grow by leaps and bounds.”