American pizza chain Domino’s has introduced more than 150,000 hotspots at local parks, sports fields and beaches as well as other “unexpected sites” that don’t have a traditional address across the country.
Designed as online-only for prepaid orders, Domino’s Hotspots allow customers to place orders on the company’s website and in mobile apps by selecting the delivery location.
Customers can also leave instructions of their location to assist the drivers in the delivery process during payment.
When the order is ready, customers will receive an alert regarding the delivery progress and the estimated time of delivery and can receive their orders at the spots.
Domino’s USA president Russell Weiner said: “We listened to customers and their need for pizza delivery to locations without a traditional address.
“We know that delivery is all about convenience, and Domino’s hotspots are an innovation that is all about flexible delivery options for customers.
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“Now customers spending time at some of our new Domino’s hotspots locations, like Tommy Lasorda Field of Dreams in Los Angeles or even next to the James Brown statue in Augusta, Georgia, can have a pizza conveniently delivered to them, thanks to our innovative Domino’s Delivery Hotspots.”
The pizza chain is also offering a locator page on its website with a list Domino’s Delivery hotspot locations to help customers.
Domino’s currently operates more than 14,800 stores in 85 markets globally.