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May 29, 2018

Grab launches on-demand food delivery service in Singapore

Singapore-based technology company Grab has launched the beta version of its on-demand food delivery service, GrabFood, in the country.

Singapore-based technology company Grab has launched the beta version of its on-demand food delivery service, GrabFood, in the country.

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GrabFood delivers food and beverage offerings from a range of restaurant partners including A Poke Theory, Hock Lam Beef Noodles, Ji De Chi, McDonald’s, Wing Zone, and Yum Cha restaurant.

The app offers a wide range of menu items from local and international delights, halal and non-halal cuisine as well as modern and traditional desserts.

It allows customers to order food without any minimum order requirement and even schedule food orders five days in advance.

GrabFood head James Ong said: “The launch of GrabFood in Singapore will bring a wide range of dining options to more consumers, and provide more income opportunities for local merchants and delivery-partners.

“With GrabFood, we want to serve every palate and craving, and provide a platform for food vendors to come online and reach a wider customer base.

“We see huge potential in helping vendors here reap incremental benefits and enjoy an increase of orders via GrabFood. This mutually beneficial ecosystem is what we aim to achieve here in Singapore.”

The company is also offering its delivery partners the flexibility to work any time and receive earnings on the same day.

Merchant partners of the company can leverage its payments technology and platform to access Grab’s wide consumer and corporate customer base.

They can also run promotional campaigns and leverage Grab’s loyalty programme, GrabRewards, to grow their brand.

In addition, the technology company plans to expand the reach of GrabFood to six Southeast Asian countries including Indonesia, Thailand, Vietnam, Malaysia, Singapore and the Philippines during this quarter.

Free Report
img

Meet emerging digital demand in the foodservice industry

Global digital pressures are making waves across sectors. The foodservice industry is seeing particular impact as consumers change the way they operate. It is therefore essential to know how to navigate the challenges that digital is presenting to the industry and its consumers. GlobalData’s free report explores the market outlook for the global foodservice industry, with insights into how foodservice operators, brands, and their suppliers can meet changing demands. Key features in this report include:
  • An overview of dine-in, takeaway, and delivery forecasts up to 2026
  • Areas foodservice industry players should be focusing on for digital investment
  • Consumer insight into attitudes towards digital convenience
  • Challenges facing foodservice, in terms of investment and logical considerations
  • Key examples of top industry players
Adapt and stay on top. Download our free report now.
by GlobalData
Enter your details here to receive your free Report.

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