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November 5, 2020

iFood’s restaurant delivery app SinDelantal to close in Mexico

Brazilian start-up iFood’s restaurant delivery app SinDelantal is set to close its operations in Mexico next month as it faces competition.

Brazilian start-up iFood’s restaurant delivery app SinDelantal is set to close its operations in Mexico next month as it faces competition.

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SinDelantal said that the platform will suspend its operations in the country on 4 December.

The latest move comes due to intense competition in the food delivery industry, the company added.

Furthermore, SinDelantal announced its decision a month prior to closing its operations in order to lessen the inconvenience that would be caused to its users and business partners.

In a statement, SinDelantal said: “Mexico is experiencing an environment of intense competition in the food delivery industry, in which many brands seek to win the hearts and stomachs of the Mexican consumer.”

The food delivery platform, which was established in 2012, found itself contending with an increasing list of competitors that are funded well and eager to attract users in Mexico. The competitors include Rappi, UberEats, and Didi.

Reuters reported that the investment partners of SinDelantal will now focus on markets where they have the opportunity to transform the way people eat.

Once the operations close, iFood plans to continue to operate its restaurant delivery apps in Brazil and Colombia.

In April, the company acquired a controlling stake in Germany-based Delivery Hero’s Domicilios.com in Colombia. Already operating in 30 cities, Domicilios.com has a network of 12,000 businesses.

iFood and Domicilios.com together are expected to have the largest geographic coverage of any food delivery company in the region.

Free Report
img

Meet emerging digital demand in the foodservice industry

Global digital pressures are making waves across sectors. The foodservice industry is seeing particular impact as consumers change the way they operate. It is therefore essential to know how to navigate the challenges that digital is presenting to the industry and its consumers. GlobalData’s free report explores the market outlook for the global foodservice industry, with insights into how foodservice operators, brands, and their suppliers can meet changing demands. Key features in this report include:
  • An overview of dine-in, takeaway, and delivery forecasts up to 2026
  • Areas foodservice industry players should be focusing on for digital investment
  • Consumer insight into attitudes towards digital convenience
  • Challenges facing foodservice, in terms of investment and logical considerations
  • Key examples of top industry players
Adapt and stay on top. Download our free report now.
by GlobalData
Enter your details here to receive your free Report.

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