A wholly-owned subsidiary of Canadian quick service restaurant chain MTY Food Group has acquired Timothy’s World Coffee and mmmuffins.

The two brands were purchased from Le Duff America, a US-based subsidiary of French bakery cafe Groupe Le Duff, for $1.7m. The deal includes the sale of 32 franchised and seven corporate locations between the two brands.

After the completion of the deal, Le Duff America will continue to operate its brands Au Pain Doré, Brioche Dorée and Michel’s in Canada.

Le Duff America CEO Olivier Poirot said: “The closing of this sale completes Le Duff’s transition to a French-focused café-bakery company.

“The closing of this sale completes Le Duff’s transition to a French-focused café-bakery company.”

“It is also the capstone of a phenomenal year as we’ve successfully executed our strategy to refranchise la Madeleine and develop a US version of Le Duff legacy brand Brioche Dorée.”

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.

Apart from this deal, Le Duff America is planning to introduce its Brioche Dorée brand in the US with its first location set to open in Washington, DC in October this year.

The new restaurant will offer Parisian-style and urban French cuisine, sandwiches, breads, pastries and soups.

Le Duff America has also entered into development deals to open 111 new locations of its la Madeleine French Bakery & Café brand in existing and new markets.

Recently, MTY Food Group completed the acquisitions of fast food restaurant concept Grabbagreen franchise system and Imvescor Restaurant Group.