Vegan fast-food chain Odd Burger is set to open 40 new locations in the Canadian province of Ontario over the next eight years.
The company has signed an area representative agreement with real estate and franchise development company Starke Investments to open the restaurants.
According to the agreement, Starke Investments will be responsible for franchise sales to individual owners, the supervision of store construction and offering support for franchises.
Starke Investments founder and CEO Prashant Dalal said: “Starke Investments is always looking for opportunities to position itself as a leader in sustainability and innovation and Odd Burger is without a doubt disrupting an industry where change is so desperately needed.
“We see tremendous potential with Odd Burger because they make plant-based food that appeals to the mass market by offering a menu made with simple ingredients, incredible flavour and at a competitive price point – this is not something that we have seen with any other plant-based restaurant brand.”
Odd Burger opened its first vegan fast-food restaurant in 2017. Currently, the company has operational locations across Ontario in Toronto, Hamilton, London, Windsor, Vaughan, Waterloo and Whitby.
The vegan chain also has several additional franchise locations under development.
Commenting on the latest agreement, Odd Burger co-founder and CEO James McInnes said: “Partnering with Starke Investments will allow Odd Burger to continue its rapid expansion across North America, while still providing an incredible level of service to our local franchisees in Ontario.
“Starke Investments also brings fantastic industry knowledge to Odd Burger, as well as a valuable network of landlord relationships and prospective franchisees.”
Overall, Odd Burger now has 92 restaurants that are operational or under area development agreements in Canada.
It is also planning to team up with area representatives in the US market to establish its first locations outside Canada.
Separately, Odd Burger operates a manufacturing division, called Preposterous Foods, that makes plant-based proteins and dairy alternatives.