US-based pizza chain Papa John’s International has partnered with Google to speed up its digital transformation and data Cloud strategy through the use of Google Cloud.

The partnership is part of Papa John’s multi-phase strategy to optimise application engineering, business operations and customer experiences.

Papa John’s will work with Google to migrate its data centres to Google Cloud, which will help cope with the increasing demand for online ordering and delivery of its products.

The partnership will also support Papa John’s ongoing innovations to improve customer experience.

Papa John’s International chief technology officer Justin Falciola said: “Google Cloud continues to be a strategic and trusted partner in supporting our best-in-class digital platforms, particularly as we’ve experienced tremendous growth in consumer demand over the past year.

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“As one of the largest pizza delivery brands in the world, innovative technology is an essential component of our business model, allowing us to create great customer experiences and increase efficiencies throughout our restaurant operations.

“Migrating and transforming our infrastructure capabilities to Google Cloud will increase our speed to value for Papa John’s digital, restaurant and corporate solutions, ultimately delivering the best experience for our customers and our team members.”

Currently, Papa John’s uses several key Google Cloud technologies such as Cloud SQL, Bigtable and BigQuery, as well as Cloud Functions to build its loyalty program, e-commerce and multi-channel marketing platform.

Papa John’s also shifted its mapping system onto the Google Maps Platform to benefit from Google’s ability to connect geospatial data with enterprise and customer data.

This move enables Papa John’s customers to access information on their local restaurants and delivery orders through Papa Track.

Google Cloud retail and consumer vice-president Carrie Tharp said: “Over the last year, retail and food services have had to adapt and shift their business strategies to a digital-first approach.

“We’re in the business of helping our customers remain resilient and agile using Cloud technologies, and we’re proud of the work we’re doing with Papa John’s, so it can remain focused on achieving its business goals.”

In a separate development in the US foodservice industry, restaurant management platform Toast has partnered with the US Small Business Administration (SBA) to provide customers with access to funds from the $28.6bn Restaurant Revitalisation Fund (RRF).

The restaurant industry has been among the most impacted by the Covid-19 pandemic. With a view to providing support for the industry and small restaurants, the American Rescue Plan Act established the $28.6bn RRF through the SBA.

The partnership with the SBA is expected to benefit customers of Toast with a simplified application process for RRF grants by May.