India’s momo brand Prasuma has unveiled plans to expand its cloud kitchen business by launching more than 200 units by the end of 2025.
The brand entered the cloud kitchen space earlier this year with Momo Kitchen, which marked its offline presence and offered access to its portfolio across all consumption occasions.
The company intends to launch one Momo Kitchen every week, with an aim to add more the 200 units in the next three years.
Prasuma has registered growth over the last six months, launching 18 kitchens in three cities with one kitchen launched every week.
The brand aims to expand its business across Bangalore, Mumbai, Delhi, Hyderabad, Chennai, Kolkata and Pune.
Prasuma stated that its cloud kitchens are growing at more than 30% month-on-month, with each unit receiving nearly 100 orders a day.
Prasuma CEO Lisa Suwal told media sources: “With breakneck innovations and a growing consumer appetite for new offerings, this is an invigorating time to be in the food industry.
“At a time when the quality of food is constantly in the limelight, we are proud to offer our consumers our high-quality, tasty dishes through our Momo Kitchens, which have garnered much traction in a short span.
“We are catering to the same consumer who loves our momos at home in a different consumption occasion in addition to new consumers.”
She also said that the brand is looking to evolve in terms of packaging, cooking styles and presentation.
Prasuma plans to launch 30 kitchens in 2023 and 200 kitchens within the next three years.