US-based fast-casual Mexican restaurant brand QDOBA has announced plans to double its store footprint over the next ten years.

The brand currently operates 750 restaurants in the US, Canada and Puerto Rico.

QDOBA, which is part of Modern Restaurant Concepts, plans to open 40 new venues this year, followed by 60 in 2024 and more than 80 locations annually from 2025.

Modern Restaurant Concepts CEO John Cywinski said: “QDOBA is an exceptionally well-positioned brand in one of the most attractive restaurant categories.

“We possess long-standing momentum, strong unit economics, a compelling operating model, an extraordinarily passionate guest following and significant untapped geographic potential.”

As part of its selective re-franchising strategy, the Mexian restaurant chain recently divested 77 company-owned restaurants to the existing North Fork Fresh Mex franchisee.

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.

With this deal, North Fork now operates 97 QDOBA restaurants located across various US states, including Missouri, Illinois, Indiana, Kentucky and Virginia.

As QDOBA’s largest franchise partner, North Fork has also committed to building 73 new restaurants over the next seven years.

North Fork co-owner Jacob Stauffer said: “Without a doubt, this agreement with QDOBA provides us with a tremendous opportunity to not only further expand our business but also benefit team members throughout our organisation.

“We’ve seen great success since aligning with QDOBA years ago and know the brand provides a distinct business advantage as we tackle important yet underserved markets in the months ahead.”