Founded in 2021, Roasters currently operates five outlets in the UAE. Credit: Pexels from Pixabay.

Boutique coffee group Roasters Specialty Coffee House has announced its ambitious expansion plans within the city of Dubai, United Arab Emirates (UAE) with intentions to further extend its reach across the UAE and the wider Middle East region.

Founded in 2021, Roasters operates five outlets in the UAE and is known for promoting a “luxury coffee lifestyle”.

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The company is set to inaugurate a new store at Dubai Harbour in May 2024, marking the beginning of its expansion, with three additional outlets planned to open in the city by the end of the year, reported World Coffee Portal.

Roasters is not only focusing on direct expansion but also seeking franchise partners to establish its presence in Bahrain, Kuwait, Qatar and Saudi Arabia.

The brand has also expressed interest in European cities including London, Paris, Monaco, Barcelona and Madrid.

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Roasters’ product offerings include a variety of single-origin coffees, with prices starting at Dh22 ($5.99) for black coffees and Dh25 for milk-based beverages.

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The brand also offers the Geisha Manual Brew range for Dh50 and a 24k Gold coffee menu starting from Dh62.

Its packaged coffee, sourced from markets such as Brazil, Colombia, Panama and Yemen, retails between Dh300 and Dh800.

Dubai’s robust economy and premium retail landscape have made it an attractive destination for speciality coffee operators worldwide.

International coffee brands V3 Gourmet’s Bacha Coffee, Black Sheep Coffee, Ralph’s Coffee and Café Kitsuné, have established their presence in the city.

Further cementing Dubai’s position as a speciality coffee hub, Japanese boutique coffee group % Arabica announced in April 2024 its plans to open a global headquarters in Dubai by the end of the year.