US-based food supplier Somma Foods has selected KeyImpact Sales & Systems as its national broker for sales and marketing.
As part of the deal, KeyImpact will help the supplier implement targeted sales strategies in key regions.
Somma Foods sales vice-president Mark Rodriguez said: “Our team is excited to partner with KeyImpact to reach foodservice operators in markets throughout the US.
“KeyImpact shares our commitment to customer service, and with their experienced sales team and strong network of K-12 industry contacts, we are confident that our products will be well-represented.”
Somma Foods will offer a range of clean label protein products such as grass-fed beef and antibiotics-free chicken to customers through KeyImpact’s portfolio.
The food supplier offers chicken, beef, dairy and finished food products for foodservice and retail markets. Its portfolio features a range of brands such as Chickentopia products and Merrywood Farms clean label beef, poultry and dairy products.
KeyImpact education division vice-president Gary Vonck said: “We are proud to partner with the Somma Foods team.
“Somma Foods brings high quality, innovative and on-trend products to grow our mutual business in today’s marketplace.”
Established in 2000, KeyImpact represents manufacturers in the food and packaging industries. It offers sales and marketing services to distributors and operators across all segments of the foodservice channel.