American fast food restaurant franchise Subway has unveiled a new promotion offering any footlong sandwich for just $6.99.
This limited-time deal is available to customers in the US from 26 August to 8 September 2024.
To take advantage of this offer, customers need to enter the promo code 699FL when ordering through the Subway App or on Subway.com.
The company highlights that this deal includes a selection of freshly made footlongs with bold and flavourful ingredients.
Subway’s menu features a variety of options, including lavash-style flatbread, creamy Sriracha, sweet and tangy BBQ sauces, Cheddar Cheese sauce, and SubKrunch.
In addition to the footlong promotion, Subway will continue to offer sweet and savoury footlong snacks priced at $5 or less.
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By GlobalDataFurthermore, Subway will also be offering promotions via its Subway MVP Rewards loyalty programme.
Subway North America president Doug Fry said: “Today’s diner is stretched more than ever, and too often that means a tradeoff on quality, variety or flavour to find an affordable meal.
“At Subway, our definition of value is a mix of delicious options at the right price without compromising quality. Our menu is full of footlongs for every budget, and this new deal means our guests can get the sandwiches they crave at a great value.”
Last month, Subway refreshed its summer 2024 menu for the US, introducing new flavors and textures while also bringing back popular favourites.
As part of the update, Subway reintroduced BBQ sauce. This sauce, featuring a blend of hickory smoke, black pepper, red pepper, and warm spices, made a comeback after a three-year hiatus.
Subway has also launched a new Cheddar Cheese sauce, which combines cheddar, American cheese, and parmesan. This sauce is crafted to enhance Auntie Anne’s Footlong Pretzel and Footlong Dippers, or to be drizzled over any footlong sub.
Additionally, Subway’s culinary innovation included the introduction of SubKrunch. These crispy, seasoned, and fried bits are designed to add a satisfying crunch and tangy flavour to any sandwich, wrap, or salad.