Taco Bell’s triple melt burrito and a baja blast. Credit: Taco Bell.

US-based Mexican-inspired brand Taco Bell has added a $2 Duo combo item to its restaurant menu.

Available across the US, the $2 Duo menu item features a triple melt burrito and a baja blast, or any other beverage of choice.

Go deeper with GlobalData

Data Insights

The gold standard of business intelligence.

Find out more

Related Company Profiles

View all

Taco Bell chief brand officer Marisa Thalberg said: “We have already passed the half-way mark in our commitment to introduce 20 new $1 items in 2018 with no intention of slowing down.

“We know consumers are smart enough to discern the difference between ‘cheap’ vs. being offered something they really want, at an amazing price.”

“It’s part of our continued commitment to deliver unsurpassed craveability with unsurpassed affordability.

“We know consumers are smart enough to discern the difference between ‘cheap’ vs. being offered something they really want, at an amazing price. That is the definition of true value, and that is where we will continue to land.”

The triple melt burrito is made using seasoned beef, a shredded three-cheese blend and warm nacho cheese sauce.

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.

On 14 June this year, the fast food chain launched two new $5 value menu items including its steak nachos box and naked chicken chalupa.

The steak nachos box features a double serving of marinated steak, nacho toppings, tortilla chips and a drink.

Also available separately for $2.99, the naked chicken chalupa box features an original or wild naked chicken chalupa, a doritos locos taco, a taco and a medium drink.