US-based fast-casual restaurant chain Zaxbys has updated its popular Family Packs group meals with new packaging.
The revamped offering, now known as Zax Packz, is designed for groups of four or more.
Each Zax Pack includes favourites such as Chicken Fingerz or Boneless Wings, Crinkle Fries, Texas Toast and an assortment of Zaxbys signature sauces, all organised in one box with designated spaces for each item.
From early November 2024, both variations of the Zax Packz meals will also feature on the catering menu. Instead of Crinkle Fries, these will come with Zaxbys homemade Tater Chips to enhance sharing for larger groups.
Zax Packz will be available permanently across all Zaxbys outlets from 28 October 2024.
Zaxbys is also refreshing its core menu with the permanent return of four customer favourites: Asian Zensation Zalad, Veggie Egg Rolls, Blue Zalad and Fried Cheesecake Bites with strawberry sauce.
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By GlobalDataZaxbys chief marketing and strategy officer Patrick Schwing said: “Zaxbys created Family Packs as the ultimate solution for an easy-to-order group meal, so there’s something for everyone.
“With our evolving menu and focus on customer needs, we’re excited to offer fans Zax Packz — providing a unique packaging solution for a quick meal packed with Zaxbys classic items, like our famous Fingerz and sauces, that will satisfy everyone around the table.”
In October 2024, Zaxbys relaunched their popular Insane Sauce for the Halloween period.
Zaxbys is also expanding into the US state of New Jersey, with two locations scheduled to open in South Jersey by summer 2025, marking the start of a significant expansion for the franchise into the Garden State.
The expansion is spearheaded by the GSP Group, led by Premanand Gupta.