OAKBERRY, a Brazilian açaí brand, has launched its first-ever limited-time summer seasonal menu in the US, featuring two new passion fruit-infused offerings.
Available from 3 June until 30 September 2024, the menu includes the Signature Summer Açaí Bowl and the Signature Summer Smoothie.
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The new items combine the sweet and tart flavours of passion fruit with OAKBERRY’s earthy açaí.
The16oz Signature Summer Açaí Bowl is topped with granola, coconut flakes and passion fruit. The 16oz Signature Summer Smoothie blends açaí with passion fruit.
Passion fruit will also be available as a season-long topping for an additional $1.00 at all OAKBERRY locations nationwide.
OAKBERRY marketing global head Bruno Cardinali said: “At OAKBERRY, we enjoy açaí year-round, but we know the hot summer months are when our product really shines, which is why we wanted to do something extra special to celebrate.
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By GlobalData“Passion fruit is the perfect limited-time addition to our menu for summer. We’re thrilled for our fans to try it, and can’t wait to continue rolling out more seasonal flavours.”
The introduction of these passion fruit items marks the beginning of a series of seasonal offerings from OAKBERRY, with more new flavours expected to be announced later in 2024 for the autumn season.
OAKBERRY was founded in 2016 by Georgios Frangulis and Renato Haidar in Brazil.
Its menu features açaí bowls and smoothies with unlimited customisable toppings.
The brand uses sustainably sourced açaí from the Brazilian Amazon rainforest, ensuring their products are rich in antioxidants, all-natural, organic and free from high fructose corn syrup or artificial colours.
Earlier in 2024, it secured $67m in its Series C funding round, with investments managed by BTG Pactual and an impact fund portfolio.
The company will use the investment to accelerate its expansion, focusing on the US market.
