Receive our newsletter – data, insights and analysis delivered to you
  1. News
January 6, 2020

BrewDog unveils new alcohol-free bar in London, UK

Scottish brewery and pub chain BrewDog has expanded its portfolio with a new alcohol-free (AF) craft beer bar.

Scottish brewery and pub chain BrewDog has expanded its portfolio with an alcohol-free (AF) craft beer bar.

Known as BrewDog AF Bar, the new pilot location opened today in London and is offering 15 taps of draft alcohol-free craft beer.

It is located behind Old Street roundabout in the Bower Development at 211 Old Street, EC1V 9NR.

In a statement, BrewDog said: “As befits a new decade, we are starting 2020 with a celebration. A celebration of alcohol-free.”

The company is celebrating the opening with the launch of ‘Drink All You Can Jan’.

Free refills of any BrewDog alcohol-free beer will be offered to customers in all UK and select international locations this month.

Content from our partners
The rise and rise of specialty instant coffee
Future-proofing food packaging

The company is also debuting BrewDog AF beers, Wake Up Call and Hazy AF.

Wake Up Call is a 0.5% coffee stout with notes of chocolate and coffee. Hazy AF is an east coast alcohol-free IPA.

Furthermore, the bar will also offer a changing selection of AF spirits and cider such as the new Designated Cider from Hawkes Cidery.

With a focus on a range of healthy offerings, the BrewDog AF Bar will also offer burgers and wings. The restaurant will also offer Ellon-roasted BrewDog espresso coffee, as well as AF beer as a takeaway.

In 2018, BrewDog acquired Draft House, which has 14 bars across London and the south-east, for an undisclosed amount.

NEWSLETTER Sign up Tick the boxes of the newsletters you would like to receive. The top stories of the day delivered to you every weekday.
I consent to GlobalData UK Limited collecting my details provided via this form in accordance with the Privacy Policy
SUBSCRIBED

THANK YOU