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February 7, 2022

German Doner Kebab to expand UK restaurant count

With this move, German Doner Kebab’s UK store count is set to reach 170.

Scotland-based fast-casual gourmet kebab chain German Doner Kebab, owned by the Hero Brands group, plans to open 78 new restaurants in the UK this year.

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The move is expected to create nearly 3,000 new employment opportunities across the country.

The company currently has a workforce of more than 3,500 people.

German Doner Kebab CEO Imran Sayeed said: “We have been extremely agile during the pandemic, listening to the needs of our customers and responding to the huge demand for our game-changing kebabs.

“This has enabled us to build greater levels of brand awareness and customer loyalty as we bring the German Doner Kebab experience to more cities and towns throughout the UK.”

The brand intends to open its restaurants at various locations, including Leeds, Portsmouth, Brighton, Great Yarmouth, Stoke and Aberdeen. The growth plan will also include additional sites in London and Glasgow.

Following this expansion, the company’s store count across the UK will total 170.

The brand is said to have opened 39 new restaurants last year, despite the Covid-19 pandemic.

In addition to its UK locations, German Doner Kebab operates more than 80 restaurants across the globe and intends to open 11 restaurants in North America, as well as its first store in Saudi Arabia, this year.

The restaurant chain is said to have a development pipeline of 350 sites planned for the next seven years.

In August 2020, German Doner Kebab signed deals with multi-franchise partners for the development of its new units in Saudi Arabia and Canada.

Free Whitepaper
img

What is the impact of historically high inflation on the UK consumer landscape?

The average UK consumer is experiencing a severe cost-of living crisis as inflation surges to a forty-year high and the price of goods continues to rise. This shock is the result of the sharply increasing costs of commodities, energy, and the ongoing conflict in Ukraine, and is threatening FMCG manufacturers, retailers, and foodservice operators’ ability to survive and grow. Inflation will have a profound effect on many consumer-facing industries in 2022 and beyond. Consult GlobalData’s new whitepaper, Inflation in the UK: The Impact of Historically High Inflation on the UK Consumer Landscape, to better understand shifts in consumer behavior and their impact on spending patterns, as well as the implications for UK businesses. This whitepaper covers:  
  • Why has global inflation returned with a vengeance?
  • What is the current inflation situation in the UK?
  • What impact is inflation having on UK retail sales?
  • What tactics are businesses relying on to tackle the effects of high inflation?
  • How are consumers changing their behaviors to cope with the higher cost of living?
  • Which industry sectors are most vulnerable to reduced consumer demand?
  • How is the government responding to high inflation?
  • How long will high inflation last in the UK?
  • How can your company survive and thrive in a high inflation environment?
Enter your details here to receive your free whitepaper and ready your business for these increasingly uncertain times.
by GD50 Custom
Enter your details here to receive your free Whitepaper.

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