All 7-Eleven locations in Taiwan are managed and operated by President Chain Store.
According to the agreement, JustKitchen will create fresh meals for 7-Eleven convenience stores in Taiwan.
JustKitchen co-founder and CEO Jason Chen said: “Entering into a commercial arrangement with 7-Eleven Taiwan is a significant development for JustKitchen and, in our view, it brings together two strong operators for the benefit of the end consumer.
“The agreement formalises a great opportunity for us to work with a great partner and yet another recognisable brand that is well known by people around the world.”
How well do you really know your competitors?
Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.
Your download email will arrive shortly
Not ready to buy yet? Download a free sample
We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below formBy GlobalData
Initially, Just Kitchen will offer its branded meals at the 7-Eleven store in Taipei’s Neihu District.
Under this pilot project, JustKitchen will also develop a virtual brand that will be offered on 7-Eleven Taiwan’s online delivery service platforms, known as ‘Purchase Famous Cuisines Easily, Just Love Gourmet’.
The platform was created to offer consumers a variety of food products exclusively at 7-Eleven.
Chen added: “Offering Just Kitchen branded meals within 7-Eleven stores and creating a new delivery-only menu to offer fresh food items on the Purchase Famous Cuisines Easily, Just Love Gourmet platform is also a new challenge because the size and scope of this opportunity for JustKitchen that our team has openly accepted and will strive to execute to both 7-Eleven Taiwan’s and the end customers’ satisfaction.”
Additionally, Just Kitchen will include food delivery business Foodomo to its roster of third-party service providers.
Foodomo was acquired by 7-Eleven Taiwan last year.
Earlier this month, JustKitchen entered an agreement with Uber Eats Mart in Taiwan to become its exclusive fresh meal provider.