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February 22, 2022

JustKitchen signs commercial agreement with President Chain Store

Just Kitchen will initially offer its branded meals at a 7-Eleven store in Taipei.

Canada-based ghost kitchens operator JustKitchen has signed a commercial agreement with President Chain Store Corporation (7-Eleven Taiwan).

All 7-Eleven locations in Taiwan are managed and operated by President Chain Store.

According to the agreement, JustKitchen will create fresh meals for 7-Eleven convenience stores in Taiwan.

JustKitchen co-founder and CEO Jason Chen said: “Entering into a commercial arrangement with 7-Eleven Taiwan is a significant development for JustKitchen and, in our view, it brings together two strong operators for the benefit of the end consumer.

“The agreement formalises a great opportunity for us to work with a great partner and yet another recognisable brand that is well known by people around the world.”

Initially, Just Kitchen will offer its branded meals at the 7-Eleven store in Taipei’s Neihu District.

Under this pilot project, JustKitchen will also develop a virtual brand that will be offered on 7-Eleven Taiwan’s online delivery service platforms, known as ‘Purchase Famous Cuisines Easily, Just Love Gourmet’.

The platform was created to offer consumers a variety of food products exclusively at 7-Eleven.

Chen added: “Offering Just Kitchen branded meals within 7-Eleven stores and creating a new delivery-only menu to offer fresh food items on the Purchase Famous Cuisines Easily, Just Love Gourmet platform is also a new challenge because the size and scope of this opportunity for JustKitchen that our team has openly accepted and will strive to execute to both 7-Eleven Taiwan’s and the end customers’ satisfaction.”

Additionally, Just Kitchen will include food delivery business Foodomo to its roster of third-party service providers.

Foodomo was acquired by 7-Eleven Taiwan last year.

Earlier this month, JustKitchen entered an agreement with Uber Eats Mart in Taiwan to become its exclusive fresh meal provider.

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