McDonald’s Australia has broadened its McCafé offering, rolling out ten new hand-crafted beverages across more than 500 restaurants in Queensland and Victoria.
The launch forms part of a global trial of new McCafé drinks, with Australia among the first markets to test the expanded range.
Go deeper with GlobalData
Discover B2B Marketing That Performs
Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.
The line-up spans four categories: iced and cold coffees, fruity refreshers, crafted sodas and energiser-style drinks.
McDonald’s Australia chief marketing officer Annabel Fribence said: “Macca’s is seriously stepping up the drink game and helping shape what’s next for McCafé drinks worldwide.
“The new lineup is cold, bold and expressive – designed for what our customers actually want to drink right now.”
Alongside the beverage trial, McDonald’s Australia has introduced two limited-time Angus burgers to its food menu, namely the Bistro Béarnaise Angus and the Double Angus.
US Tariffs are shifting - will you react or anticipate?
Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.
By GlobalDataThe fast-food chain has also confirmed that it will add Kirks Lemon, Lime & Bitters to its soft drink range to accompany the Bistro Béarnaise Angus range.
In August 2024, McDonald’s Australia expanded its Quarter Pounder range with two new burger variants.
