McDonald’s Egypt People and Operations senior director Essam Reda and Roboost CEO Mohamed Gessraha celebrate their partnership in Cairo to apply AI-powered solutions to home delivery operations. Credit: AETOSWire.

McDonald’s Egypt has partnered with automated home delivery solution provider Roboost to fully automate its delivery operations.

Roboost said that its artificial intelligence (AI)-powered solution will automate the fast food restaurant’s last-mile delivery cycle and optimise operations before delivery starts.

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McDonald’s Egypt will also gain greater visibility and control over each stage of the delivery cycle.

Roboost’s solution will also offer clear, reliable operational insights, thereby improving overall customer experience.

McDonald’s Egypt people and operations senior director Essam Reda said: “At McDonald’s Egypt, we take pride in being pioneers in the home delivery sector and consistently raising the bar in terms of speed, reliability and overall customer experience.

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“Partnering with Roboost allows us to take our delivery operations to the next level through automation and AI-driven route optimisation.

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“We are excited to utilise Roboost’s solution to streamline our end-to-end delivery process, gain even faster turnaround times and further enhance food quality and safety, providing our valued customers with the best delivery experience possible.”

Roboost explained that its advanced technology has already supported many businesses, doubling their delivery speeds, increasing productivity and cutting operational costs.

Roboost CEO Mohamed Gessraha said: “We are excited to partner with McDonald’s Egypt and help them continue to deliver on their famed promise of the fastest delivery in Egypt.

“With our AI-powered solution, they can fully automate their home delivery operations, optimise their routes even without digital locations and improve their delivery times, all while offering their customers a consistently superior delivery experience.

“We are confident that our partnership will set new standards in the delivery market across the region.”