Yum China Holdings has completed the acquisition of a controlling interest in Chinese casual dining franchise business Huang Ji Huang group.

The acquisition closed nearly eight months after Yum China agreed to acquire the casual dining franchise in a bid to strengthen its footprint in the country.

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.

Based in Beijing, Huang Ji Huang was founded in 2004 and now operates approximately 640 restaurants through a franchise model in China and across the world.

Its portfolio includes a simmer pot brand Huang Ji Huang and Chinese fast food concept San Fen Bao.

With the acquisition completed, Yum China plans to form a Chinese Dining Business Unit, comprising three brands, Little Sheep, East Dawning and Huang Ji Huang.

The company also plans to leverage Huang Ji Huang’s product research and development, franchise management and expertise in Chinese dining to drive synergies.

As a licensee of Yum! Brands in mainland China, Yum China Holdings holds exclusive franchise rights of KFC, Pizza Hut and Taco Bell in the country. It also owns COFFii & JOY brand.

The company operates 9,200 restaurants across 1,300 cities.

Last month, Yum! Brands acquired US-based fast-casual restaurant chain The Habit Burger Grill for $375m.

Founded in 1969, The Habit Burger Grill specialises in chargrilled burgers and sandwiches. It had approximately 300 restaurants, including some international locations.

The company now operates as an independent brand as a subsidiary of Yum! Brands.