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Daily Newsletter

17 July 2024

Daily Newsletter

17 July 2024

Botrista secures Series C funding to enhance AI beverage platform

The funding round was led by the Jollibee Foods Corporation.

Umesh Ellichipuram July 17 2024

Botrista, a US-based provider of automated beverage platforms, has successfully completed a Series C funding round, bringing its total funding to $120m.

The Series C funding round was led by Jollibee Foods Corporation (JFC), a restaurant company with 18 brands in 33 countries.

JFC chairman Dr Tony Tan Caktiong said: “Botrista is a game-changer for the beverage industry.

“We're investing in a company that enables foodservice operators to deliver a world-class customer experience and provides substantial runway for sustained profitable growth.”

San Francisco-based Botrista intends to channel these funds into the advancement of AI technology and the expansion of its data-driven beverage menu for brand partners.

The company will also use the investment to support its research and development efforts to diversify its beverage options.

The company plans to utilise the capital to source quality ingredients from global suppliers.

Botrista CEO Sean Hsu said: “JFC's support validates the vision for a more exciting beverage menu. This new funding will fuel our hyper-expansion into new markets and help more of our partners elevate their drink menu without increasing labour or complexity.”

Since its inception in 2017, Botrista’s technology has been assisting restaurants to serve a wide range of cold drinks, including boba, smoothies, cold brew coffee and cocktails, from a single versatile machine.

Botrista chief strategy officer Jason Valentine said: "We currently serve partners across 37 states, including national restaurant chains, independent restaurants, college campuses, movie theaters, theme parks and other alternative venues.

"The timing of this fundraising perfectly aligns with the high demand from new partners and significant interest from growing restaurant brands on a global scale."

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