FAT Brands, the company behind Fatburger and 17 other dining concepts, has entered an agreement with franchisee Whole Factor to establish 40 more Fatburger restaurants across the US state of Florida up to 2034.

The expansion will introduce Fatburger to new regions, such as Jacksonville.

FAT Brands chief development officer and co-CEO Taylor Wiederhorn stated: “Two years ago, Fatburger made its return to the state of Florida after a 20-year absence, and we are not looking back.

“Our Riverview and Celebration locations have exceeded expectations with an incredible fanbase that loves our cooked-to-order burgers, fries and hand-scooped milkshakes.

“Whole Factor is an excellent partner that understands what makes Fatburger such a unique, beloved brand, and their future growth will cement Fatburger as a key burger player in the state of Florida.”

Whole Factor has been expanding the Fatburger brand in the state since 2021, through an agreement for 14 units targeting Orlando and Tampa, with two sites currently operational, in Riverview and in Celebration.

Whole Factor owner Spike Singh stated: “We are excited to grow Fatburger across the state with Whole Factor Inc, bringing our fresh, handcrafted burgers to more communities in the Tampa and Orlando areas in addition to entering the Jacksonville market.

“With a new store opening later this year in Orange Park near Jacksonville, we are eager to share Fatburger’s iconic menu and vibrant atmosphere with even more fans.”

In November 2024, FAT Brands expanded its reach in Texas with the opening of a new Fatburger and Buffalo’s Express location in New Braunfels.