Fruit is one of the food category offered in restaurants, along with the fish & seafood dishes and pasta & pizza categories, according to GlobalData’s menu intelligence database. According to GlobalData’s menu analysis of the fruit category in Chile report, the fruit category constitutes a 8% share among all restaurant types in Chile foodservice market. The report analyses 117 menu items from different foodservice outlets in Chile and provides an overview of the food categories available across its foodservice channel. Buy the report here.
Salad vegetables was found to be the most-used ingredient in the fruit category, featuring in 42% of menu items, followed by fruit and sugar. Herbs, spices & seasonings and cheese were also significant ingredients.
An analysis of the annual price change between 2023 and H1 2024 indicates that the average menu prices in the fruit category have risen by 222%. As on-premises dining gains momentum following the COVID-19 pandemic, the fruit category in Chile is expected to experience overall growth.
Different categories exhibited mixed price movements within Chile foodservice market between 2023 and H1 2024. Food categories in Chile witnessed price increase in their food offerings in the mentioned timeline. Out of these, hot drinks category saw highest price increase.
An in-depth analysis of the fruit category price trend by location reveals consumption trends of each region. The graph below represents the change in fruit category menu prices during 2022-2024 across the top five locations. As seen below, fruit category menu items in Ñuñoa became more affordable as compared to Las Condes and Santiago(Chile).
While consumers become more price conscious, operators look for ways to optimize their costs to retain margin and market share. In Chile market, restaurants operators rely on innovation as a crucial tactic to appeal to customers as well as optimize costs. As increasing number of consumers seek novel experiences, foodservice operators must continuously innovate their menu choices, providing superior taste and quality along with a diverse selection of dishes. Operators should highlight the distinctive tastes and flavours of their food and beverage offerings in a convenient format to enhance customer engagement.
To further understand and explore GlobalData’s insight into Chile category menu, buy the report here.
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