Soft drinks manufacturer Britvic has appointed John Campbell its new commercial operations director.

Campbell is stepping up from his role of finance director after Nigel Paine left the position to become senior vice president for Britvic North America.

“This is a very exciting time for soft drinks, with many new opportunities on the horizon,” said Campbell. “I’m delighted to be stepping into this new role at such a pivotal moment for the category.”

In his new position, Campbell, who has held positions with Diageo and Heinz during his 25 years in fast-moving consumer goods finance, will report to GB managing director, Paul Graham.

“As an existing member of the GB executive team, with an exceptional understanding of our commercial business, John has played a central role in growing our business year on year on our journey to delivering transformational growth into the soft drinks category,” said Graham.

Britvic, whose brands include Robinsons, J20 and 7up, announced the closure of its Norwich factory in December.

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.

The company reported profits of £116.6m for the year ended 1 October which was 2.5% down on the year before.