View all newsletters
Receive our newsletter - data, insights and analysis delivered to you
  1. News
March 10, 2020

McDonald’s Canada launches new chicken breakfast sandwiches

US-based fast food company McDonald’s is launching two new chicken breakfast sandwiches, Chicken McGriddles and Chicken McMuffin, in Canada for a limited time.

US-based fast food company McDonald’s is launching two new chicken breakfast sandwiches, Chicken McGriddles and Chicken McMuffin, in Canada for a limited time.

McDonald’s first introduced the sandwiches in Alberta last year.

McDonald’s Canada menu innovation and management director Nicola Pitman said: “Chicken is becoming an increasingly popular choice at breakfast time. While novel for some, it has long been a popular choice for many.

“Both the Chicken McGriddles and Chicken McMuffin at breakfast give Canadians the opportunity to expand their breakfast taste buds, with a new protein choice meal on the go.”

The company said that both sandwiches include a breaded seasoned chicken patty made with chicken raised in Canadian farms.

The 370-calorie Chicken McGriddles will be served plain between two McDonald’s maple-flavoured griddle cakes, which will offer a combination of sweet and savoury flavours.

Meanwhile, the Chicken McMuffin will be served with a mayonnaise-style sauce and a slice of processed cheddar cheese on a toasted English muffin.

McCafé senior marketing manager Andrea Kirsch said: “Starting with the Egg McMuffin, introduced in Canadian restaurants in 1976, McDonald’s has been bringing new, innovative breakfast offerings to our menu.

“Providing Canadians with a wide range of craveable and delicious breakfast options that meets the needs of our guests is what we do best. Chicken McGriddles and Chicken McMuffin are a part of our journey to be the best in breakfast.”

Last month, McDonald’s introduced a contactless delivery service in Singapore to prevent the spread of the coronavirus (Covid-19).

In January, McDonald’s announced plans to expand trials of a plant-based burger made by Beyond Meat in more outlets across Canada.

NEWSLETTER Sign up Tick the boxes of the newsletters you would like to receive. The top stories of the day delivered to you every weekday.
I consent to GlobalData UK Limited collecting my details provided via this form in accordance with the Privacy Policy
SUBSCRIBED

THANK YOU

Thank you for subscribing to Verdict Food Service