American bakery and café franchise TOUS les JOURS has launched its new “Merry Wiggle Christmas” collection comprising 25 new special cake offerings for the holidays.

The collection has been introduced in collaboration with South Korea’s lifestyle brand, Wiggle Wiggle.

It has already rolled out across more than 100 Northern American TOUS les JOURS outlets and will be available until 24 December 2023.

The collection is being served in limited quantities. Product selection and availability may vary from location to location.

Cakes in the new collection feature Wiggle Wiggle designs, such as a flower character and a Christmas bear.

Highlights of the collection include Buche de Noel, the Holiday Party Cake, the Rudolph Cake, the Snowman Cake, the Sweet Potato Mousse Cake, the White Wonderland Cake and the Winter Tree Cake.

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Buche de Noel is a chocolate log roll cake filled with chocolate ganache cream.

The Holiday Party Cake features chocolate sponge and rich chocolate cream, with a mix of berry compote and raspberry crunch.

The Rudolph Cake features chocolate crunch, while the Snowman Cake is a vanilla sponge cake shaped like a snowman and made using caramel cream and chocolate crunch cream.

White Wonderland Cake is a chocolate cake that looks like a snowfall, made using chocolate shavings.

Winter Tree Cake is a Christmas tree-shaped cake made using strawberry-flavoured sponge, berry cream and jam coulis layers.

TOUS les JOURS marketing manager Sue Han said: “Our new Christmas collection is merry and bright, and our partnership with beloved lifestyle brand Wiggle Wiggle adds an extra dose of Christmas cheer to our seasonal offerings.

“As we usher in our last collection of the year, we know our customers will love to see two of their favourite Korean brands working together to create delicious and fun cakes that make the season extra sweet with creative, holiday-inspired designs.”

In December 2020, Tous Les Jours announced new locations in Colorado and New Jersey, US.