American restaurant chain Popeyes has expanded its chicken sandwich offerings with the introduction of the new Golden BBQ Chicken Sandwich in the US.

The new menu item features a buttermilk-battered chicken breast made with all-white meat, topped with Golden BBQ sauce, and served on a buttery-toasted brioche bun with barrel-cured pickles.

The sandwich can be customised with Havarti cheese and Applewood smoked bacon and is available at participating restaurants nationwide.

Popeyes culinary innovation vice-president and chef Amy Alarcon said: “We wanted to create something that reminds our guests why they should love lunchtime.

“The Golden BBQ Chicken Sandwich brings a rich combination of sweet and tangy with every bite, perfect for those looking to zest up their midday meal. It’s about bringing a little joy, a little excitement, and a lot of flavour to the table — or the desk, as it may be.”

The Golden BBQ Chicken Sandwich is the latest addition to Popeyes’ menu. In April 2024 Canadian customers were treated to the Buffalo Crispy Chicken Wrap and Loaded Buffalo Poutine, both available for a limited time.

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.

The Buffalo Crispy Chicken Wrap is an iteration of the Crispy Chicken Wrap introduced in July 2023.

In March 2024, Popeyes also introduced Honey Lemon Pepper Wings, a limited-time offering combining sweet, tangy, and peppery flavours. The wings were initially available exclusively through the Popeyes app and website from 19 to 31 March and subsequently in restaurants from 1 April.